Deena Clarke

Director of Finance

Deena is our Director of Finance and brings a strong commitment to using financial stewardship as a tool for impact. With experience in the non-profit sector, she brings a values-based approach to reporting, budgeting, and strategic financial planning – ensuring that every dollar supports meaningful, mission-aligned change. She is drawn to LiveDifferent’s mission because it aligns deeply with her belief that finance is not just about numbers, it’s about people. Outside of work she enjoys spending time with her husband and three kids, hosting family and friends in their backyard during the summer, attending the wide variety of Winnipeg festivals and events, and cooking with her husband and trying new recipes.

How do you “LiveDifferent”?
I LiveDifferent by striving to live life with purpose, compassion, and kindness. I support a variety of charities that focus on the well-being of people and animals. I’ve recently joined a board in the role of Treasurer of an organization that supports and serves people with intellectual disabilities. I support local animal rescues providing supplies and support, fostering animals, and being a flight angel. I’m committed to learning and educating myself and others to build empathy and promote social justice. I love connecting with people and building meaningful relationships, as it’s connection and community that have a profound impact on our lives. I understand that my life is a part of a larger community, and by living intentionally and compassionately, I hope to leave a positive mark on the world!