Diederik Pen

Board of Directors

Diederik Pen is the President of WestJet Airlines & WestJet Group Chief Operating Officer.

A passionate advocate for community and corporate social responsibility, Diederik first connected with LiveDifferent through WestJet’s long-standing humanitarian partnership.

In 2024, he and his wife, Hiske, joined a team of 50 WestJetters in the Dominican Republic to help build homes for families in need, an experience that deeply impacted him and his family. He returned the following spring with his daughter to explore the community as part of a project for her studies in architecture.

Diederik believes in leading with compassion and creating opportunities that empower others. His commitment to people and purpose aligns closely with LiveDifferent’s mission to inspire kindness and lasting change.